Glossary
Spend
Media costs for the selected time range
Visitors
The Shaker dashboard pixel (#1) records every user that “visits” the Discovery Career site.
Applications
The Shaker dashboard pixel (#2) records the user when they complete the application in Workday
Quality Applications
The user completes an application and has a candidate_stage or steps that match the following conditions:
((candidate_stage = “Background Check” AND steps = “Background Check (External with Immigration)”) OR(candidate_stage = “Background Check” AND steps = “Background Check (External without Immigration)”) OR(candidate_stage = “Background Check” AND steps = “Background Check (Internal)”) OR(candidate_stage = “Background Check” AND steps = “Reissue Background Check”) OR(candidate_stage = “Interview” AND steps = “Interview”) OR(candidate_stage = “Offer” AND steps = “Correct Offer”) OR(candidate_stage = “Offer” AND steps = “Offer”) OR(candidate_stage = “Ready for Hire” AND steps = “Onboarding Initiated”) OR(candidate_stage = “Ready for Hire” AND steps = “Ready for Hire”) OR(candidate_stage = “Rejected” AND steps = “Another Candidate Hired”) OR(candidate_stage = “Rejected” AND steps = “Others Were Better Suited - Experience”) OR(candidate_stage = “Review” AND steps = “Under Review”) OR(candidate_stage = “Screen” AND steps = “Immigration Screen”) OR(candidate_stage = “Screen” AND steps = “Interested”) OR(candidate_stage = “Screen” AND steps = “Manager Screen”))
Hires
An entry from the Workday Hire report where the user has statuses marked as “Ready for Hire and Onboarding Initiated” or “Ready for Hire and Ready for Hire”
Career Site Traffic Page
Data collected from the Shaker Dashboard pixel (#1 and #2).
Source Level
Groupings of the media sources that drive traffic to the Discover Career site.
Source Level – Strategy
1st level of the source group listing
Source Level – Channel
2nd level of the source group listing
Source Level – Platform
3rd level of the source group listing, this will be the media source’s name.
Applications/Hire Page
Application and Hire data that comes from the Workday Hire report.
Sources Page
Data collected from the Shaker Dashboard pixel (#1 and #2) and the Workday Hire reportgrouped by media source.
Programmatic Page
Embed of Programmatic data reports